Re-brand and UI design

I was tasked with revitalizing a product that had not been updated in over a decade. Collaborating closely with the Head of UX, I redesigned the user interface, developing new design patterns that enhanced component reusability and scalability. My work also focused on refining the overall aesthetic by strategically integrating the brand’s red colour and custom illustrations for a more engaging visual identity. Additionally, I led the refresh of all marketing collateral, including designing and launching a modern, responsive product landing page using WordPress.